Hi, I’m Matt* Wagner. I’m a copywriter.
I grew up in Lima (Ohio), went to a little school in Columbus (Ohio State), lived overseas (in Sweden) and currently work for The Man (in Corporate America).
As a kid I was hit by a car, a bus and, not infrequently, my parents. I’m okay now. Really. In fact, these days, it’s a word, a phrase, an image, an idea… a flash of creativity that’s most likely to strike me.
I read a lot. I work out a lot. Both activities help keep my mind fertile and fit, which is huge since I do a lot of mental heavy lifting. Hey, no brain, no gain.
I like solving problems, taking strategic risks and creating content that makes people take notice, think, smile, laugh, consider (or reconsider) and ideally, take action. To me, copy should be easy to understand, informative and fun to read.
All told I have high standards and a low tolerance for mediocrity.
That said, if you want to sound like everyone else you should probably look somewhere else.
If, on the other hand, you want breakthrough content that’s smart, fresh, offbeat, insightful, delightful, engaging, relevant and real then I’ll just lay it out there:
I welcome the opportunity to work with you.
* For the record, it’s Matt with two t’s.